Alltake Solutions
2 years ago in Business and Career
Lead Nurturing alltakesolutions.com
Alltake Solutions
2 years ago in Business and Career
There's an assessment that 80% of marketing leads given to Sales are not acted upon.
Why? Very frequently, the sales representative essentially do not have time to “work” the leads – particularly those with a 'B' or 'C' categories of leads (prospects who are not prepared to appear their interest).
To avoid losing leads, you need a disciplined and well-mannered lead nurturing and lead management procedure to follow. Below are five key points of our Lead Nurturing Approach which endeavours to over-qualifying nurture leads to achieving higher closing rates:
- Strong and intellectual esteem recommendation, overall situating and portrayal for advertised product or service.
- Understanding the part of the prospect: Is the prospect a Decision Maker or Influencer?
- Specified Key Points.
- Obtain the prospect's interest or likely time frame for purchase.
- Finally, based on data gathered, either Rule In or Rule Out the lead (or for the last mentioned, Reconstitute a lead nurturing strategy).
